Most popular
top membership
$0/mo
this with what the membership includes, in the words this gym uses for it rather than generic fitness copy.
Get started with top membership
town, state
this headline with the promise this gym makes
this with one or two sentences saying who this gym is for and what training here is actually like.
- first proof point — a concrete thing this gym does every session
- second proof point — something members would actually say
- third proof point — optional, delete if two is enough
section label
this with what makes this gym different
this paragraph with the specific thing this gym does that the one down the road does not. Write it from what the owner actually told you, not from what gyms generally say about themselves. Two or three sentences is plenty.
this closing pitch line
one supporting sentence, or delete this line
Getting started
-
step one
this with what actually happens first, specific to how this gym runs an intro — who they meet and what gets covered.
-
step two
this with the second step, in the gym's own words for how they get a new member started.
-
step three
this with the last step — the moment someone actually starts training here.
this body copy with the gym’s own story. Every sentence on a Freque site must be specific to this business — shared boilerplate across sites is the one thing the content rule in CLAUDE.md forbids outright.
Ways to train with us
second membership
$0/mo
this with what the second option includes and who it suits best out of this gym's actual members.
Get started with second membershipWhat members say
-
“this with a real quote from a real member, with their permission and their name.”
name
Member since
Common questions
this with a question people actually ask at the front desk?
this with the answer a coach would give, in the same plain language they would use standing in the gym.
this closing invitation
this with one sentence lowering the barrier to walking in the door.